Take your content to the next level. Here are 17 tips, tricks, and tools that can improve your content. The post 17 Tips & Tricks to Improve Your Content by @kristaneher appeared first on Search Engine Journal.
Posted by KristinTynski In my last post, I explained how using network visualization tools can help you massively improve your content marketing PR/Outreach strategy —understanding which news outlets have the largest syndication networks empowers your outreach team to prioritize high-syndication publications over lower syndication publications. The result? The content you are pitching enjoys significantly more […]
Apple created a monster. Every September, millions expect Tim Cook to change the world. Steve Jobs actually did a few times. But, increasingly, the Apple hype-fests are a marketing—not a product—showcase. Fanfare is a poor substitute sustainable results. For product launches, long-term success relies on cornerstones of marketing research and execution, like a strong value […]
Learn what adaptive content is and how to use it to improve your e-commerce site. We share multiple examples of ways you can use adaptive content to help personalize your site for each of your visitors. Using adaptive content can help improve customer experience as they interact with your website. Just this little difference can […]
Themes like Tax Day, National Dog Day and your brand’s birthday can add a little flavor to your subscribers’ inboxes. Here’s a list of best practices for themed emails. The post Unconventional email themes can improve engagement with the right approach appeared first on Marketing Land. Please visit Marketing Land for the full article.
Posted by scott.taft We’ve been talking a lot about search intent this week, and if you’ve been following along, you’re likely already aware of how “search intent” is essential for a robust SEO strategy. If, however, you’ve ever laboured for hours classifying keywords by topic and search intent, only to end up with a ton […]
Social media isn’t a perfect source of market research: It’s not a representative sample and, for small businesses, it’s simply too small of a sample. But for large organizations, it’s still a critical one. Why? Because it includes your most passionate fans. It’s also a rare source of candid consumer opinion: 80% of social media […]
Posted by DiTomaso We base so much of our livelihood on good data, but managing that data properly is a task in and of itself. In this week’s Whiteboard Friday, Dana DiTomaso shares why you need to keep your data clean and some of the top things to watch out for. Click on the whiteboard […]
Ready to grab some quality backlinks and boost your site’s Google ranking? Awesome! This post contains 9 proven link building strategies that are working GREAT right now. (In 2019) Let’s get started! 1. Be The Source In one of my recent guides I covered how to use HARO to become a source for reporters. And […]
Brand partnerships are seemingly everywhere and in this social media age, it’s easier than ever for brands to interact. Sometimes it’s less of a partnership than an unplanned Twitter beef, like this takedown of Oreo by movie theatre chain AMC… NOT COOL, COOKIE. RT @Oreo: Ever bring your own Oreo cookies to the movie theater? […]