Increase Repeat Purchases with Cohort Analysis

Posted on Posted in Email Marketing

In my daily work with ecommerce brands, I see two types of companies: The first type focuses on acquisition and conversion.The second relies on retention. The second type is winning. Why? Overall acquisition costs for both B2C and B2B have gone up by 50% in the past five years. Sooner or later, relying on new […]

Page Speed Optimization: Metrics, Tools, and How to Improve

Posted on Posted in SEO

Posted by BritneyMuller Page speed is an important consideration for your SEO work, but it’s a complex subject that tends to be very technical. What are the most crucial things to understand about your site’s page speed, and how can you begin to improve? In this week’s edition of Whiteboard Friday, Britney Muller goes over […]

How to Market Your Course to Generate Leads

Posted on Posted in Social Media

The world of online courses has gotten bigger and bigger. So much so that it isn’t just universities getting on board. Experts have realized that they can use their authority to build a base of willing students eager to learn from them. This has led to thousands of free and paid online courses that are […]

What is the Secret to Successful Blogging?

Posted on Posted in Social Media

The post What is the Secret to Successful Blogging? appeared first on ProBlogger. “What’s the secret to successful blogging?” “How do I build a profitable blog?” I get asked these questions a lot. And my mission with ProBlogger is to address them. Let me start by answer the first question. There is no secret to […]