The technical SEO hierarchy of needs

Posted on Posted in Content Marketing

What makes a site become the best site it can be? Healthy, functional sites that have reached their full SEO potential have been optimized based on market and keyword research, E-A-T, content relevance to search intent, backlink profiles, and more. But they all have one thing in common: their… Please visit Marketing Land for the […]

What is storytelling and why should you use it?

Posted on Posted in Content Marketing

Once upon a time, there was a young girl. She was 9 years old and her name was Wende. Wende was incredibly intelligent, yet she had a hard time learning things by heart. No matter how hard she tried, she just could not memorize the planets of the solar system. It just did not stick […]

People Who Select Keywords Based On Only Tool Metrics

Posted on Posted in Content Marketing

People Who Select Keywords Based On Only Tool Metrics There are still some people who select the keywords that they see with Ahrefs, KWFinder or any other tool. Tools save time, they are not 100% accurate. For being 100% accurate, they need to be trained by Machine Learning technology, but SEO market is not advanced […]

Advanced Linkbuilding: How to Find the Absolute Best Publishers and Writers to Pitch

Posted on Posted in Content Marketing

Posted by KristinTynski In my last post, I explained how using network visualization tools can help you massively improve your content marketing PR/Outreach strategy —understanding which news outlets have the largest syndication networks empowers your outreach team to prioritize high-syndication publications over lower syndication publications. The result? The content you are pitching enjoys significantly more […]